Amazon Music, the immersive audio entertainment service that connects fans, artists, and creators, is looking to hire a Product Marketing Manager to enhance its In-App Messaging (IAM) strategy. This position is crucial for promoting acquisition opportunities and educating customers about new content types across various platforms including Android, iOS, FireTV, Web player, and Fire Tablet.
The selected candidate will be instrumental in optimizing the sign-up funnel and developing an experimentation roadmap aimed at driving engagement and acquisition goals. Prospective applicants should be data-driven marketers who thrive on aggressive growth and scaling opportunities. Key responsibilities include strategizing and executing IAM initiatives globally, managing multivariate and A/B tests, and defining success metrics in collaboration with data science and business intelligence teams.
To qualify, candidates need at least 4 years of professional marketing experience, exceptional analytical skills, and effective communication abilities. Familiarity with data analytic platforms such as Excel or Tableau will be beneficial. Additionally, prior experience with app messaging tools like Braze, Iterable, or Adobe is preferred.
Amazon emphasizes a diverse and inclusive workplace, providing equal opportunities to all applicants. Competitive compensation and a full recipient package encompassing medical, financial, and other benefits are also provided. Interested individuals can find the original job listing here.