Sony Music Entertainment has announced an opening for the position of Associate Director, Digital Marketing & Artist Development. The chosen candidate will collaborate closely with the VP of Digital Marketing and the VP of International Marketing & Artist Development to spearhead innovative marketing initiatives tailored for its artist roster. This role will involve executing and evaluating comprehensive marketing plans while driving the creation of effective digital campaigns.
Key responsibilities include leading planning meetings to strategize marketing goals, executing innovative digital marketing campaigns, and enhancing social media engagement across platforms like Instagram, Facebook, and YouTube. The candidate will also oversee budget management, ensuring that all marketing activities align with the company's financial objectives. Effective communication will be crucial, as the individual will need to relay strategic updates to internal teams and maintain strong relationships with artists and their management.
An ideal candidate will possess a minimum of four years of marketing experience, especially in creative industries such as music or entertainment, and demonstrate proficiency in managing social media platforms and utilizing mobile marketing strategies. Familiarity with CRM systems, e-commerce, and music streaming is also essential.
In return, Sony Music offers a diverse and collaborative work environment, a modern office, and a comprehensive benefits package designed to support employee well-being and professional growth. Interested applicants can find more details about the position and apply at their official job listing.