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Working with brands can help balance the books

Gary Cohen, CEO of Simpatico music & brand partnerships, explains how collaborations with brands are creating new revenue opportunities for touring artists. The article also mentions recent developments in the music industry including Oasis's additional Wembley Stadium dates and Linkin Park's return with new members and an upcoming album and tour.

Published on Thursday, September 5, 2024 at 10:17 AM

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IQ Magazine

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